Power Book II: Ghost S3

Project Overview

For Season 3 we upped the ante in every way possible — with higher stakes, elevated visuals & storylines, and an unhinged social strategy. We kicked off the season knowing we had to level up our social game, but we quickly ripped up the rule book and went full Ghost mode for the fans.

Role

Social Strategist, Creative Producer, Community Manager, Copywriter, Talent Liason

Platforms

Instagram, Twitter, TikTok, Facebook

Awards

Shorty Awards: Silver Honor in "Television" + Audience Honor in "Multicultural Community Engagement."

Client

Starz